City of Hope, 2010 – Present
Garry South was engaged in 2010 by City of Hope, the world-renowned, National Cancer Institute-designated comprehensive cancer center in Duarte, California (suburban Los Angeles), to advise and help guide the institution through the intricacies of the state’s political environment and processes.
Since then, he has brought a multitude of state elected officials and state legislators to the main campus in Duarte, and to satellite facilities in Pasadena and the Antelope Valley. In the 2018 gubernatorial campaign, he arranged for visits to City of Hope for tours and briefings by all three of the top Democratic candidates — Lt. Gov. Gavin Newsom, state Treasurer John Chiang and former Los Angeles Mayor Antonio Villaraigosa.
The most recent City of Hope project to which he has contributed his expertise is the Cancer Care is Different campaign, a successful effort to get the Legislature to pass a first-in-the-nation Cancer Patients Bill of Rights. The groundbreaking legislation passed the state Senate 38-0 and the Assembly in 2021.
South worked closely with City of Hope leadership and staff to develop and produce the content and messaging for the website supporting the effort, and to develop advertising and social media promotions to call attention to the critical need for greater access to quality cancer care for Californians.
